Entertainment

Built for the digital economy, our MicDrop Agency platform gives brands the opportunity to activate, deliver and measure the fan engagement experience, from digital offer issuance to redemption – improving consumer experience, engagement and product sales.

Brands

Fans

Promotional Offers

How it works

Entertainment sponsors want to associate their Brand with an artist's passionate fan base. Sponsors also want to leverage that passion to drive incremental sales of their products and services. The challenge has always been measuring the effectiveness of sponsorship advertising. MicDrop Agency makes that easy. The sponsor creates unique offers on the MicDrop Agency platform that will be displayed with every ad delivered to the artist's fanbase.

The offers can be delivered in multiple ways;

QR codes on the Jumbotron or other in-venue digital and print displays.
QR codes on TV commercials.
QR codes or links on the artist's website, social media pages, emails and tickets.

The sponsor is only charged when a fan claims the offer. The sponsor will receive data from every click, claimed offer, offer saved to digital wallet, and at last, offer redemption.

Game changing!

Activation Examples

Send Promotional Offers On Event Tickets

The MicDrop Agency solution allows your company to create offer packages to send to your customers, giving you multiple data insights to better define ROI, mean time of usage, and a location heat map of the offers – giving all the necessary data to build and track shopper engagement, product sales, and offer usage in real time.

Deliver Promotional Offers to Fans In Their Seats

It is time to get creative! Brands are looking for a concrete way to measure the effectiveness of their advertising dollars.
Digital signage on a concert stage may be great exposure for your brand... but how many people saw that sign and were motivated enough to go buy the product? There is no great way to measure this. Now, consider attaching a MicDrop Agency QR code on that digital sign, with a ($) incentive attached to it to go buy the product. The MicDrop Agency platform can track each step of the way, at the time & place the QR code is scanned, added to the smart phone wallet and then inevitably redeemed by the consumer. MicDrop Agency converts brand dollars spent into real-time sales.

Give it a try

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Click through each Arrow for Step by Step MicDrop Agency Process

Offers will be saved and ready for use in your Smart Phone Wallet